What was there, what we built, what it did.

There was only a physical map. A static drawing that showed you where things were and nothing more. There were a lot of questions and a lot of crowding during the event, and afterwards visitors found it hard to get in touch with exhibitors.

STAIBL built a 3D environment full of AI. It connects to the system where exhibitors upload their information, so visitors know exactly what to expect at the show. General questions and routes are mapped out and explained, with attention to what is happening during the show. Per day you can see what is on, where and at what time. Visitors can leave their contact details with exhibitors, so the two can find each other again after the show has ended.

More overview and less hassle for visitors during the show, and lasting contact between visitors and exhibitors after the event.

During the event the same questions were asked over and over, which added to the crowding and to the work for the team.

We gathered and filled out the knowledge base so the AI receptionist could field and answer these questions on her own, and still pass people to the right person where that was needed.

Fewer repeat questions for the team, while visitors were still helped quickly and correctly, with a human hand-off where that was needed.

A visitor looking at a house has a question within a few minutes: when is the viewing, what are the running costs, has anyone bid yet. Anyone who gets no answer clicks on to the next listing: a loss that stays invisible, because no form gets left behind.

The booster recognises what someone is looking at and for how long, and opens the conversation at the moment doubt sets in. It answers the question, shows matching listings in the chat and books the viewing. Connected to Realworks and ActiveCampaign.

403 of the 1,101 conversations ended in a concrete next step, with 177 leads and 107 appointments booked directly. 52% of all conversations came in outside office hours.

Anyone buying a house or arranging a will looks around online first. These are not casual visitors: they have a reason and a deadline. But the route from “I have a question” to “I have an appointment” ran through a contact form, and there is always a night in between.

An AI booster that knows what HJ Notariaat does and answers the question in substance, inside the conversation itself. If it heads towards a request, it takes the step that belongs with it: the right page, or the calendar directly.

241 of the 529 conversations ended in a concrete next step, 50 of them appointments booked directly. Well above the portfolio average.

An enquiry about an event venue starts with a run of practical questions: is that date free, how many people fit, what is included. Questions someone asks at the moment they are planning. Sunday evening with the calendar open. A contact form caught only part of that.

The booster answers those questions straight away and asks along the way for what Rhederoord needs in order to make a proposal: type of occasion, number of people, period. The conversation arrives as a fully completed request instead of a name and an email address.

203 of the 923 conversations ended in a concrete next step, with 93 leads with contact details. 65% of the conversations came in outside office hours.

The high season of a climbing park is short and busy. The same practical questions come in hundreds of times: from what age, does it go ahead in the rain, where can you park. Often in the evening, when someone is planning the weekend outing. Every one of those calls costs time from people who are needed at the courses.

The booster answers those questions straight away, day and night, and then sends the visitor on to the ticket page. At Klimbos that is the conversion: not an appointment and not a quote, but someone who clicks through to the till with their question answered.

1,546 conversations in six weeks of high season, 152 of them sent on to the ticket page. In the 232 conversations where the ticket button was shown, 53% clicked through. 57% of the conversations came in outside opening hours.

Questions about available advertising sites and rates came in at all hours, with limited follow-up straight away.

An AI booster that answers these questions directly, collects leads with contact details, and gathers insight into what people are looking for.

125 of the 414 conversations ended in a concrete next step, with 35 leads with contact details.

Members and prospective members had questions about memberships and trial classes, often outside the gym's opening hours.

An AI booster that answers these questions and either collects contact details or recommends a trial class.

82 of the 291 conversations ended in a concrete next step, with 57 leads with contact details. 63% of the conversations came in outside office hours.

Visitors had questions about the programme and about tickets, with a peak in conversations over a short period.

An AI booster that answers questions directly and points people to the right page or photo gallery.

71 of the 571 conversations ended in a concrete next step. 58% came in outside office hours.

Leads were not reminded of an appointment, appointments were forgotten, and staying in touch with the lead during the process was hard. Videos of properties were being recorded, but not everyone got to see them. After a viewing, it went quiet.

An AI agent that solved this: every viewing request is followed up straight away, a video of the property is shared, and people can get updates about their viewing over WhatsApp, through a connection with Realworks, which opens up new sales opportunities.

Every lead got a video of the property straight away, which cut no-shows because people could cancel in time. On top of that: insight into popular properties and what leads are looking for, upsell opportunities spotted, and a smart way to get in touch with leads personally.